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  • Writer's pictureJason

Public Broadcasting Atlanta

Updated: May 18, 2023

Public Broadcasting Atlanta is Atlanta's NPR station at 90.1FM and PBS channel 30 on television. As the Digital Strategist, I led online storytelling, managed the NPR and PBS sites, each in a propietary CMS, and gave a weekly presentation on analytics and opportunities to station leadership.

Jason Parker with the 2014 Georgia Associated Press Managing Editors Broadcast Award for Best Radio Website
Website "Staff" in this period was me :)

I produced independent online and companion pieces for radio shows and television distribution. You can still find much of my work in the WABE archive. During my time at PBA, we began bringing musicians into the studio for live performances, visited Atlanta's Cyclorama, collected stories on Stone Mountain, and made some amusing "What if?" videos for pledge drive, among many other pieces that appeared online, on radio, and on television.

I also created a site called Public Square Atlanta, intended to highlight community efforts to improve the city and its peoples' lives. I was honored to receive the Public Service in Online Journalism award from The Atlanta Association of Black Journalists for an interview series on stopping sex trafficking in Atlanta.

Public Square Atlanta also hosted PBA's first live online event, a debate about the T-SPLOST vote being considered in 2012. We set up the studio, brought in city reporter Charles Edwards to host, and presented a panel of experts to give their perspectives on the effort to pass a transportation sales tax referendum. While the online stream was in progress, audio was also heard on 90.1FM, a first for collaboration between the digital and radio sides.

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